Stephanie Jacobs, wearing glasses and smiling at the camera

What You See Before You Look

It happens before you even notice. Your eye fixates on certain visual cues before your brain is even consciously aware of it.

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Featured Stories

  • April 06, 2016

    Under Her Visor

    Jennie Hallestam may not look like the average welder, but she’s part of a growing trend. She is part of a new generation of women entering the welding profession.

    April 06, 2016
  • July 22, 2016

    The Bar Has Been Set High, People

    A Korean man in love made his sweetheart swoon with this applause-worthy proposal.

    July 22, 2016
  • July 15, 2016

    Improving Road Safety, One Lorry at a Time

    Maybe it has happened to you. You’re driving on the highway at night, and all of a sudden you slam on your brakes to avoid the trailer in front of you. You hadn’t realized it was there – the trailer’s tail lights were out.

    July 15, 2016
  • July 08, 2016

    Why I Help Protect Workers

    3M sales representative Lucas Mitchell feels that people work for their families to build a better future, and that’s why it’s so important to make sure they come home safe. How does he do it? He sells personal protective equipment.

    July 08, 2016

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  • July 01, 2016

    Building the City of the Future

    Some of the world’s greatest innovators are uniting with government leaders in Dubai to dive deep into the next wave of “smart cities” developments. With growing populations, we will have to seek innovative solutions to maximize resources. In short, our cities will have to get smarter.

    2016-07-183 Building the City of the Future
  • June 17, 2016

    What Do Cars and Teeth Have in Common?

    You might not think that dentists and mechanics have much in common, but collaborating across disparate fields is often the wellspring of inspiration.

    2016-06-169 What Do Cars and Teeth Have in Common?
  • June 10, 2016

    Preserving Rock and Roll History

    Thanks to some rockin' film technology, iconic artifacts may have a longer life.

    2016-06-162 Preserving Rock and Roll History
  • June 03, 2016

    The E-Car Revolution Has Arrived

    Analysts forecast that the number of electric vehicles on the road will surpass 10 million by the year 2020. That’s compared to 180,000 in 2012, according to the International Energy Agency.

    2016-06-155 The E-Car Revolution Has Arrived
  • May 27, 2016

    Drab to Fab: Rugby Bar’s Facelift

    Thomond Park stadium in Limerick, Ireland, is renowned for its award-winning design and architecture, but the Guinness Dug Out Bar inside needed a striking transformation.

    2016-05-148 Drab to Fab: Rugby Bar’s Facelift
  • May 20, 2016

    Taking the Lab on the Road

    For this 3M Thailand scientist, great science happens when she takes the lab to the people.

    2016-05-141 Taking the Lab on the Road
  • May 13, 2016

    The Car That Conquered France

    The Bolloré Bluecar is the electric car at the heart of France’s Autolib car-sharing program. One secret of its success is a Lithium Metal Polymer battery.

    2016-05-134 The Car That Conquered France
  • May 06, 2016

    Eye-catching Design

    Lys Quintero drew inspiration from astrology, underwater life and Japanese culture to create an avant garde two-piece kimono. “I’ve been fascinated with Japanese culture since I was 12 years old,” says the fashion student. “I want to live there one day.”

    2016-05-127 Eye-catching Design
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